Our History
When I opened my pediatric practice in 1985 and began seeing new parents and their babies, I soon realized that they were overwhelmed with information — sometimes conflicting — that came from many sources including family members, books, and the media. I decided to help them by putting together the essential information that they needed to care for their new babies in a compact book. The feedback was very favorable and patients constantly told me that they did not have time to read other sources and that these easy to read guides were all they needed for the basics.
What parents need is simplicity. And that is what Simply Parenting is all about. My goal is to “bring childcare back to the basics” and help parents feel more confident in their own abilities and instincts and reduce the anxiety that they experience.
Today the bookstore shelves contain hundreds of books on childcare, there are several magazines dedicated to parenting, and the virtual “bookshelf” — the Internet -has access to hundreds of parenting sites, some more reliable than others.
This incredible information overload can add greatly to the confusion experienced by parents and can leave them feeling quite overwhelmed and bewildered.
The Simply Parenting books are not large reference books , they contain easy to find information covering just about everything that a parent needs to know. There are brief descriptions of common concerns and problems combined with helpful advice on how to address them. At the end of each book I have also provided reviews of additional books, videos, and web sites to help parents find good quality sources of information with the least amount of advertisement.
The DVDs that are included with each book are not only fun to watch but provide a visual guide to normal development as well as providing discussions of the more common problems associated with each age group. They are easy to navigate so a parent can go directly to a topic of interest or watch the whole program through.
Our website Simply Parenting offers brief articles about common problems and normal development right at your fingertips. It also provides links to some other well-respected sites that limit their advertisements. It is my hope that Simply Parenting will help parents to feel less anxiety and have more confidence as they begin the most rewarding journey of their lives.